Designing Across Three Projects at Generate Product Development Studio
Timeline: January 2024 – Present
Role: UX/UI Designer, UX Researcher, Brand Designer
Type: Digital Product Prototypes
The Team and My Role
At Generate, I worked on digital product prototypes for three unique clients, each tackling a different industry need. My role across these projects involved UX/UI design, interaction design, and prototyping, ensuring that each product delivered both user and business value that aligned with the client’s and users’ needs. Throughout my three semesters working as a Software Designer, I got to collaborate with Software Engineers on my teams to create polished deliverables showcased at the end of each semester.
Project 1: Carbon
Timeline: January – April 2024
The Challenge: How can we make investing more accessible and social by enabling individuals to follow and execute trades with proven experts while maintaining flexibility for different investing needs?
Outcome: Developed a user-centric mobile platform concept with a seamless portfolio-copying experience, a gamified leaderboard, and a clear monetization strategy, laying the foundation for a more engaging and intuitive investing experience for those new to or skilled with investing.
moodboard
empowering everyone to invest and copy top traders' strategies for success
Project 2: Apprenta
Timeline: September – December 2024
The Challenge: How can we help hospitals invest in their future workforce while supporting underrepresented students in medical fields?
Outcome: Created a seamless web user experience for students and hospital partners, increasing accessibility to healthcare careers in a simple and personalized way.
Final sitemaps for student and admin portals, respectively
Project 3: Vetted
Timeline: January – April 2025
The Challenge: How can we bridge the gap between pet owners seeking specialized veterinary care and credentialed professionals, ensuring reliable post-medical support beyond traditional clinic visits?
Outcome: Created a user-friendly, trust-driven web platform concept with real-time veterinarian connections, pet profile customization, and a geospatial search function, improving accessibility to specialized pet care on an as-needed basis for pet-owners.
project in progress 🐾